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Hot search first! Just now, Huawei Mate50 was released! The starting price is 4999 yuan, which supports Beidou satellite news.

On the afternoon of September 6th, Huawei Mate50 series mobile phones were officially released, and as many as seven topics rushed to Weibo for hot search.

Yu Chengdong, managing director of Huawei, CEO of terminal business and CEO of smart car solutions business group, released Huawei Mate50 series flagship mobile phones. Yu Chengdong said that after two years, Huawei Mate mobile phone is back. According to reports, Huawei Mate50 series is the first mass smartphone in the industry to support Beidou satellite news.

Image source: Weibo

In addition, Huawei also released the M5 EV, the first pure electric smart car of AITO brand, with the standard version starting at 288,600 yuan and the performance version starting at 319,800 yuan.

Mate50 mobile phone released after two years

Huawei Mate40 series flagship mobile phone was released in October 2020. According to the normal release time rhythm, Huawei Mate50 series should have been released in the autumn of 2021, but it was delayed for some reason.

Yu Chengdong said that the Mate series was born in 2013, and it has gone through ten years. In the past ten years, Mate series has been continuously leading the innovation in the mobile phone industry. Yu Chengdong said that the only product that can surpass Mate is Huawei Mate.

Source: Huawei

Previously, the cooperation between Huawei and Leica ended. In July, Huawei launched the Huawei image brand XMAGE, which was first launched on Huawei Mate50 series. In terms of operating system, Huawei Mate50 series was first equipped with Harmony OS 3 operating system.

Huawei also announced the upgrade plan for HarmonyOS 3. The first batch of upgrade devices include Huawei P50 series, Huawei P50 Pocket, Huawei Mate Xs 2 and other smart terminal products such as smart screens, tablets and watches.

It is understood that Huawei Mate50 series launched the "low-power emergency mode", which intelligently started the shaped charge pump at 1% power, and realized the endurance experience of standby for 3 hours, or talking for 12 minutes, or flashing the code for 10 times, or scanning the code for 4 times to solve the urgent needs of users.

At present, due to the shortage of goods, the sales volume of Huawei’s mobile phone business is average, but the quarterly sales volume has increased. According to market research firm Omdia, in the first quarter and second quarter of 2022, Huawei shipped 5.6 million mobile phones and 6.4 million mobile phones respectively.

The industry believes that the release of Mate50 series will drive the growth of Huawei’s mobile phone sales. In terms of selling price, Huawei Mate50 starts at 4,999 yuan, and Huawei Mate50 Pro starts at 6,799 yuan. The pre-sale will start on September 6 and will be on sale on September 21. Huawei Mate50 RS Porsche is designed for 12,999 yuan and will be on sale on September 21st. Huawei Mate50 E starts at 3,999 yuan and will go on sale in October.

Source: Huawei

According to market research firm Counterpoint Research, Huawei’s market share in the price segment above $400 dropped from 13% in 2020 to 6% in 2021. Although Huawei still ranks third in the world, its sales share is greatly squeezed by Apple and Samsung, mainly due to the limited 5G function of Huawei’s mobile phone.

Support Beidou satellite news

Huawei Mate50 first supports Beidou satellite news. According to Yu Chengdong, Huawei Mate50 series supports the hardware capability of Beidou satellite message, and it is the first mass smartphone in the industry to support Beidou satellite message.

Source: Video screenshot

Huawei said that when living in an environment where there is no ground network signal coverage, such as desert no man’s land, sea distress, earthquake rescue, etc., users can send out text and location information through Changlian APP, keep in touch with the outside world, and support multiple locations to generate trajectory maps.

Orient securities believes that with the application of satellite communication in Huawei Mate50, it is expected to drive the development of satellite communication-related industrial chains.

Shen Wan Hongyuan Research Report said that Huawei, Apple, Google and other technology companies are all committed to linking mobile phones with satellites. Apple, in particular, is expected to launch satellite communication function on the upcoming iPhone14, mainly providing emergency SMS/voice service, but there is still uncertainty about whether it will be available. The core problem may be that the business model has not yet been opened.

Shen Wanhongyuan said that the overall mobile satellite communication is still in its infancy, the function and payment model have not yet taken shape, and the business model has not been determined. In fact, the daily satellite communication mainly includes two types: Beidou communication (short message) and satellite Internet. When it is applied to mobile phones, it often refers to Beidou short message communication mode.

Huaan Securities believes that mainstream mobile phone brands will open the commercial trial of satellite short messages or will open the imagination space of C-side. Satellite communication technology is becoming more and more mature, but whether it forms a commercial scale still depends on the user’s balance between use value and cost. The development of the C-end of satellite communication will follow the development path of short message, narrowband communication (call, MMS) and broadband communication, and the development of users and industrial scale will take time.

The release of pure electric version of M5 EV

It is worth noting that on September 6th, Yu Chengdong also released the M5 EV, the first pure electric smart car of AITO brand, with the price of standard version starting at 288,600 yuan and performance version starting at 319,800 yuan.

Image source: Huawei

Wenjie series is a high-end smart car built by Celeste AITO brand and Huawei. It is the main product of Huawei’s smart car selection model and is also sold in Huawei channels. At present, two models, namely M5 and M7, are on sale.

The M5 EV is AITO’s first smart luxury pure electric SUV. It is understood that in terms of power, the Wujie M5 EV is equipped with lithium iron phosphate battery provided by Contemporary Amperex Technology Co., Limited.

According to Huawei, in the fully charged state of the new energy-saving mode, the rear-drive version of Wujie M5 EV can achieve 620 kilometers of CLTC working life, and the four-wheel drive version can achieve 552 kilometers of CLTC working life.

The series "Wen Jie" was the first to be equipped with HarmonyOS intelligent cockpit, and its sales volume has been rising since it was launched. Cinda Securities said that Huawei has empowered AITO, and the series of models in the world have sprung up. According to the battle report released by AITO brand, the delivery of the series began in March, and the cumulative delivery in six months reached 35,617 vehicles.

The data shows that in August, the total delivery volume of AITO Jiejie series reached 10,045 vehicles, which was the first time to deliver more than 10,000 vehicles in a single month, creating the fastest record for domestic new energy automobile brands to deliver more than 10,000 vehicles in a single month.

According to CICC, Wenjie series cars have quickly broken through the difficult climbing period of production, channels and consumer cognition that new brands need to experience in the early stage, and successfully realized the product strength into strong production and sales performance. Wenjie M5 EV is expected to further enrich the product matrix.

Citic Jiantou Securities said that the monthly sales volume of Wenjie series models is expected to continue to increase in the second half of the year. With the blessing of Huawei, AITO is expected to be the benchmark for new brands such as Weilai, Tucki and Ideality.

China’s fruits frequently hit the wall, exposing the structural defects of China’s fruit industry.

　　China is the world’s largest fruit producer, but in recent ten years, the proportion of fruit exports to total output has been below 5% for a long time, and the export level is low. Since 2003, more than 60% fruit export enterprises in China have encountered green trade barriers every year. Experts pointed out that green trade barriers have become the main external constraints restricting China’s fruit exports.


　　Green barriers have caused three negative effects.


　　After China’s entry into WTO, domestic fruit exports did not increase as much as expected. According to statistics, from 1998 to 2006, China’s fruit exports accounted for 1.16%, 2.16%, 2.22%, 2.87%, 3.53%, 3.72%, 4.13% and 3.86% of the total output respectively.


　　Experts such as Guo Wei, associate professor of Guangdong Business School, and Li Wenlong, lecturer of Hunan Institute of Science and Technology, said that since 2003, more than 60% fruit export enterprises in China have encountered green trade barriers every year. It has suppressed the living space of Chinese fruits in the international market and raised the export threshold.


　　Experts such as Professor Zhang Xingwang from Yunnan Agricultural University, Associate Professor Liu Hancheng from Huanggang Normal University and Li Wenlong from Hunan Institute of Science and Technology analyzed that at present, green barriers have caused three negative effects on China’s fruit export.


　　The first is to restrict the growth of fruit export trade. 60% of China’s exported fruits are exported to developed countries and regions such as the European Union, the United States and Japan, as well as newly industrialized countries such as ASEAN and South Korea. They are all members of the WTO Committee on Trade and Environment, and are more willing to use green trade barriers to restrict the export of Chinese fruit products.


　　For example, the United States is one of the main export markets of litchi in Guangdong. It requires that litchi should not contain live insects and leaves, the fruit stalk should not exceed 10 cm, and the pesticide residue should not exceed a certain limit. It must be stored continuously for 15 days at a constant temperature of 1℃.


　　The second is to increase the cost of export products and weaken the international competitiveness of fruit products. In order to meet the green environmental protection standards, Chinese fruit enterprises should pay for inspection, testing, certification, appraisal and equipment purchase. In order to obtain the green sign recognized by foreign countries, enterprises have to pay the certification application fee and the annual use fee. However, the fruit quality evaluation procedures and quality certification systems in developed countries are becoming increasingly strict and complicated.


　　For example, if agricultural products such as fruits want to enter South Korea, China’s quarantine department needs to provide the General Catalogue of Diseases and Pests, and South Korea needs to send experts to China for on-the-spot investigation before signing the quarantine agreement between the two countries. China exports products to South Korea according to normal trade methods.


　　The third is that the export risk of enterprises has increased. In recent years, developed countries often take unilateral trade measures to restrict the import of fruits from developing countries, including China, in the name of environmental protection. Moreover, they can also exclude fruits outside the region, including Chinese fruits, on the grounds that they are lower than the regional environmental standards through free trade within the region.


　　Frequent "hitting the wall" exposes the structural defects of China’s fruit industry


　　Experts believe that China’s fruit industry frequently encounters foreign green trade barriers, which not only causes trade protectionism, but also exposes the defects of China’s fruit industry in production, circulation and processing.


　　-the main planting body is scattered. The vast majority of fruit production in China adopts free and decentralized planting methods, and the planting units often take households as units. Growers’ cultural quality is different, their ideas vary widely, and their awareness of environmental protection is poor, so many problems arise. Different producers use different fertilizers, spray different pesticides and pick different times, so the shape, size and maturity of fruits are different.


　　-standard construction is lagging behind. At present, there are 291 indexes for the maximum residue of 104 pesticides in 45 foods in China. At present, the Codex Alimentarius stipulates 2439 maximum residue standards for 176 pesticides in 375 foods. For example, the national standard Maximum Residue Limits of Pesticides in Food (GB 2763-2005) issued and implemented in China in 2005 involves only 48 kinds of original pesticides in apples, far less than those in the United States, Japan and the European Union. Foreign standards have been formulated in the production stage of products, but the standard-setting work in China is quite backward and the cycle is long. Because China’s fruit export standards lag behind international standards, fruits that pass domestic inspection are returned or destroyed by importing countries because of excessive antibiotic and pesticide residues during export.


　　-Insufficient storage and fresh-keeping ability. Fruit is a complete cold chain system from precooling, cold storage, heat preservation and transportation to entering the consumer market. More than 90% fruits in Japan are precooled. But only 5% in China. Only 10% of fruits in China can realize cold chain transportation. The storage capacity of fruits in China is 20% of the total output, and most of them are simple storage. Cold storage and modified atmosphere storage only account for 7% of the total storage capacity, while in developed countries it is 100%, and 70-80% are modified atmosphere storage.


　　-Insufficient government policy support. The fruit production cycle is long, and the early investment in the orchard is high, with high risks. However, the Chinese government lacks specific preferential policies to support the development of the fruit industry at present, and the financial support for strengthening the orchard infrastructure construction, accelerating the development of the fruit processing industry, and improving the fruit storage conditions is not enough. Financial institutions do not have special loan indicators for fruits, and the problems of reducing or exempting agricultural specialty taxes and partially returning agricultural specialty taxes in the process of fruit structure adjustment have also restricted the competitiveness of Chinese fruits.


　　Only the adjustment of industrial structure can "break the wall"


　　Experts suggest that China’s fruit industry must take various measures, including brand building, trade negotiation and media publicity, to effectively break through the green barrier and open up a broad export market. But improving the quality of fruit itself is fundamental, and the adjustment of industrial structure is the key to improve the quality of fruit.


　　-establish a large-scale export-oriented base of 500 hectares to 1,000 hectares. They can play a large-scale production effect, reduce production costs through mass production, and at the same time, facilitate the establishment of a unified quality supervision system and production regulations that meet international green standards, implement unified operations and standards for all fruit production, effectively ensure product quality, and are also conducive to logistics and transportation.


　　-adjusting the variety structure and vigorously developing the fruit processing industry. Diversification of export varieties can avoid the impact of single variety and large quantity on the importing country’s market and local fruit industry, and reduce the possibility of importing countries setting restrictions on China’s export of fruits. Taking the fruit processing industry as the leading industry of the fruit industry will not only improve the added value of fruit exports, but also ease the impact of fruit exports on importing countries. At present, the focus of developing fruit processing industry is to improve the level of post-harvest commercialization and the production level of high value-added deep-processed products such as fruit wine, jam and juice. It is necessary to encourage the introduction of advanced technology and funds, transform existing fruit processing enterprises in China, and improve the technological content of processing.


　　-promoting the standardization of production. China should formulate strict standards, monitor the whole production process from fruit variety selection and plantation site selection to fruit production, harvesting, storage, transportation and processing, avoid pollution, improve quality, implement green fruit strategy, and adjust it in time according to the setting of green barriers in export areas at any time. The government should carry out standardized production training for fruit farmers, vigorously popularize standardized production, and make the concept of green production deeply rooted in the hearts of the people.


　　-Strengthen the commercialization of postharvest fruits and the construction of modern logistics system. At present, the price of fruit in China’s fruit market is 40% to 50% lower than that in the international market. If we can do a good job in commercialization of fruit after delivery, our fruit will not only have price advantage, but also have quality competitiveness. The development of modern fruit logistics is conducive to the full control of logistics in strict accordance with international standards and norms.


　　-We will promptly establish an early warning mechanism for green trade barriers. China’s fruit trading enterprises are mainly small and medium-sized enterprises, lacking the ability to actively deal with green barriers. Therefore, the government should take the lead in establishing an early warning system for green trade barriers. At the same time, China should quickly set up China’s green trade barriers based on the Agreement on the Implementation of Animal and Plant Sanitary and Quarantine Measures of the WTO, so as to provide a basis and guarantee for China and WTO member countries to resolve the dispute over green trade barriers.

Editor: Gao Song

Four film market industry forums talk about China film spring.

China film craftsman’s pulse."core"　Inject rationality into content selection with big data

　

one

In the past development of the film market,The standard of IP value evaluation has always been vague and lacks data rationality. With the rapid development of box office in China, the channel bonus brought by screen expansion is weakening, and the content has officially become the first driving force of box office. As a new topic, IP has been paid more and more attention.

　

At the event, curator Sun Xianghuiworkwatch from a height or distancewithThe lecture on the theme of "Audience Satisfaction and New Market Momentum" introduced the data analysis report of "China Film Audience Satisfaction Survey" from 2015 to 2017, and made a survey and summary from three dimensions: ornamental index, ideological index and communication degree. He said that audience satisfaction has promoted the diversified development of film types in China. Although some films are not outstanding at the box office, they can get highly satisfactory evaluation in the market and promote the great development of a certain type of film in the whole film market. "Audience satisfaction, capturing new kinetic energy and moving towards a new era, the China film audience satisfaction survey will continue." Sun Xianghui said.

2　

This industry dialogue will focus on the group of young directors toThe theme is "Inheriting Ingenuity, How to Perfect the Supporting System for New Directors in China Film Market, and Establish the Road of High-standard Industrialized Films".

　

The dialogue invited Chen Hongwei, deputy general manager of Tencent Pictures and general manager of Dream Film Studio, Dou Lili, general manager of Iqiyi Online Film Development Center, Fu Jia, director of the Young Directors Support Program of China Film Directors Association, and Bad Monkey Pictures.CEO Wang Yibing, Wu Yanyan, director of Wu Tianming Youth Film Special Fund of China Film Foundation, and Zhou Liming, the guest host, bilingual writer and famous film critic, came to the scene.

It is worth mentioning that this industry dialogue will bring together five senior experts who have been engaged in excavating new directors and developing venture capital projects.The topic of "young director support system" was discussed. This lineup is the first time in the domestic film industry.

　

The guests focused on how to tap, polish and improve the endurance of young directors.,And how to retain talents.

　

Zhou Liming said that at present, China’s film market is the envy of the whole world, and there are more and more opportunities. In the process of creation, no matter which direction, style or type is chosen, the new director must do his best to attract people. Compared with the cinema, the Internet platform can become a platform for discovering new people, cultivating new people and exercising new people. Dou Lili said that the Internet is younger.needA film with strength and spirit, which can reflect the surging sense of youth. Young filmmakers also need the channels and experience of the Internet to find their target users and impress them, which is what iQiyi is willing to do with the creators.

three

Beijing International Film Festival Film Market and American Film Association (MPA) has had many in-depth cooperation. At this film festival, the industry dialogue hosted by the Motion Picture Association of America is divided into two parts, focusing on two major topics: "the road to market reform of film distribution and screening" and "the construction of industrialized ecosystem of film production in China".

　

Feng Wei, vice president of Asia-Pacific Region and president of Greater China Region of American Film Association, Jiang Wusheng, managing director of Beijing Juyinglian Culture Media Co., Ltd., Liu Kailuo, vice president of Dayouku Business Group of Alibaba Culture and Entertainment Group, and Conley, chief operating officer of Maoyan Entertainment and president of Cat’s Eye Film Co., Ltd. and other guests attended the dialogue.

four

The writers’ group held the China film writers’ seminar in the film market of this year’s Beijing International Film Festival, and continued to"The development and creation of genre films" was discussed.

　

The dialogue invited Shi Hang, a famous screenwriter and planner, a director of the Chinese Dramatists Association and a member of the Chinese Writers Association.、He Jiping, member of the National Committee of the China Federation of Literary and Art Circles, a famous screenwriter Shu Huan, a famous screenwriter Song Fangjin, a famous film critic and screenwriter Gu Xiaobai,Franklin Leonard, the founder of the "blacklist", and Du Hongjun, the founder of the screenwriter gang. Several guests gave keynote speeches on stage, and the "talk show" speech made the atmosphere in the venue very active.